01
Paid campaigns
Plan and manage selected search or social campaigns around your audience, offer and budget.
B2B fintech • payments • digital growth
Digital growth for fintech and payments businesses.
BuxUp helps fintech and payments teams plan, run and measure digital marketing through focused campaigns, useful content, conversion improvements and clearer reporting.
Established in 2006 · London-based · Scope agreed before work begins
THE GROWTH DESK
Bring your marketing priorities into focus.
01Review
02Prioritise
03Deliver
04Improve
A focused marketing service
Practical support across the work that moves growth forward.
Choose a clear set of priorities, agree how success will be measured, then work through the plan with consistent delivery and review.
02
Search and content
Build useful, relevant content and strengthen search foundations that help the right buyers find you.
03
Conversion and measurement
Improve landing pages and enquiry journeys, then report on activity and agreed performance measures.
How it works
A clear process, from first review to next steps.
STEP 01
Review
Look at current marketing, website and measurement.
STEP 02
Agree priorities
Set scope, channels, responsibilities and success measures.
STEP 03
Deliver
Complete the agreed campaign and optimisation work.
STEP 04
Improve
Review results and decide what to change next.
Who we work with
For teams with a complex offer and a clear growth ambition.
Our initial focus is fintech and payments businesses that need consistent digital marketing support and a clearer view of what is working.
FintechPaymentsComplex B2B
Mortgage and insurance experience can be added here when relevant work is verified.
START WITH A DIAGNOSTIC
Find the next practical steps for your acquisition activity.
A fixed-scope review of your website, funnel, campaigns and measurement, followed by a prioritised action plan.
- Current-state review
- Key opportunities and gaps
- Prioritised 90-day plan
About BuxUp
Established in 2006. Focused on what comes next.
BuxUp is a London-based digital marketing business. The Growth Desk brings selected marketing services together in a clear, ongoing engagement, with scope and responsibilities agreed with each client.
Founder biography, team details, credentials and client proof will be added when verified.
AI, with human review.
AI tools may support research, drafting and analysis. BuxUp reviews recommendations and materials before delivery. Client information is handled under agreed data and confidentiality arrangements.
AI tools may support research, drafting and analysis. BuxUp reviews recommendations and materials before delivery. Client information is handled under agreed data and confidentiality arrangements.
Insights
Useful thinking for fintech growth teams.
Practical guidance on campaigns, measurement, content, search and responsible use of AI.
What should a fintech team measure beyond clicks?
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A clearer payments landing page: a practical checklist
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Using AI in marketing without losing accuracy or trust
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Start with a conversation
Let’s focus your next growth move.
Tell us about your business, your current marketing and the challenge you want to solve. We’ll discuss whether a Growth Desk Diagnostic is a useful next step.